Varrick Global Industries

Varrick Global Industries is a global shipping enterprise based in the Southern Water Tribe. It was founded by Varrick from a single canoe, and later expanded into a global empire responsible for several consumer and technological innovations in the Avatar World. Currently, it is the official shipping partner of Future Industries and co-supplier to the South during the Water Tribe Civil War.

History
Born to a poor seal-hunter, Varrick managed to expand his business from a single canoe into a global enterprise, until Varrick Global Industries eventually controlled shipping ventures worldwide.

Shortly after the Anti-Bending Revolution, Varrick Global Industries sponsored Raiko's campaign for President of the United Republic of Nations, with Raiko winning the election.

In 171 ASC, Varrick met with Asami Sato and Bolin during the Glacier Spirits Festival in order to discuss business arrangements to save Future Industries. Shortly after, Varrick agreed to finalize the details of their arrangement, which made Varrick Global Industries the company's official shipping partner.



After Unalaq's battleships arrived at the South, Varrick rounded up the Southern Water Tribe rebels, in an attempt to expel the Northern Water Tribe's forces from Southern waters as well as resume port activity in and out of the harbor city, as the North's blockade halted all exporting and threatened the company's sales.

Varrick then traveled to Republic City, where he suggested to Asami to sell mecha tanks to the South as a way to avoid bankruptcy. He also undertook the creation of propaganda films to instigate opposition from the North, featuring his hair dye, Varri-dye, in the film to boost estimated sales of the product during its first week.

Description
Several of the company's vessels are docked in the ports of the Southern Water Tribe, where they are stationed. These ships contain a variety of cargo, ranging from automotives such as Satomobiles to consumer goods such as fish. Perishable cargo is usually shipped in a timely manner, and any disruption of the flow of goods from the ports can devastate the company's sales.



A firm believer that circulation improves brain activity, Varrick often consumes peppers and orients himself upside down when developing new ideas. These ideas are then sent to the company's research and development sector, where Varrick's initial concepts are modified and finalized before production begins.

Items produced by Varrick Global Industries often bear a blue ship logo, including Varrick's yacht and biplane, along with Bolin's snowsuit. Varrick also has a habit of using his name as a prefix in a number of products he advertises.

Known products
In addition to managing global shipping matters, Varrick Global Industries is a leading innovator in both technology and consumer goods. Notably, it is known to produce biplanes and snowmobiles, along with small aquatic vessels such as yachts and speedboats.



Along with snowmobiles, Varrick Global Industries creates goods specialized for polar regions, including inflatable snowsuits packed with emergency food provisions for use in tundras, such as the South Pole. Varrick has also recently developed the first line of hair dyes for use by women, known as Varri-dye.

Varrick Global Industries is also responsible for the first "mover" in the Avatar World, having created a short reel of an ostrich horse using a motion picture projector. Currently, Varrick is producing and directing a series of propaganda films against the North featuring Bolin and Ginger.

Trivia

 * It is rumored that Varrick is willing to deal with underworld characters and triads if he believes that the company's involvement in their affairs will turn a profit.